2008, ISBN: 9780230203235
Gebunden, 194 Seiten, 242mm x 162mm x 23mm, Sprache(n): eng Why is Harry Potter so successful? In this fascinating book every aspect of the brand phenomenon is analysed. This is the story… Altro …
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Harry Potter / The Story of a Global Business Phenomenon / S. Gunelius / Buch / xix / Englisch / 2008 / Springer New York / EAN 9780230203235 - copertina rigida, flessible
2008, ISBN: 9780230203235
[ED: Gebunden], [PU: Springer New York], The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the brand phenome… Altro …
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The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the brand phenomenon that is Harry Potter. Delving into pr… Altro …
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ISBN: 9780230203235
The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the brand phenomenon that is Harry Potter. Delving into pr… Altro …
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2008, ISBN: 9780230203235
Harry Potter - The Story of a Global Business Phenomenon. 2008 edition: ab 67.49 € Bücher > Wissenschaft > Wirtschaftswissenschaft Humana Press Buch (gebunden), Humana Press
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2008, ISBN: 9780230203235
Gebunden, 194 Seiten, 242mm x 162mm x 23mm, Sprache(n): eng Why is Harry Potter so successful? In this fascinating book every aspect of the brand phenomenon is analysed. This is the story… Altro …
Gunelius, S.:
Harry Potter / The Story of a Global Business Phenomenon / S. Gunelius / Buch / xix / Englisch / 2008 / Springer New York / EAN 9780230203235 - copertina rigida, flessible2008, ISBN: 9780230203235
[ED: Gebunden], [PU: Springer New York], The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the brand phenome… Altro …
ISBN: 9780230203235
The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the brand phenomenon that is Harry Potter. Delving into pr… Altro …
ISBN: 9780230203235
The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the brand phenomenon that is Harry Potter. Delving into pr… Altro …
2008, ISBN: 9780230203235
Harry Potter - The Story of a Global Business Phenomenon. 2008 edition: ab 67.49 € Bücher > Wissenschaft > Wirtschaftswissenschaft Humana Press Buch (gebunden), Humana Press
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Informazioni dettagliate del libro - Harry Potter: The Story of a Global Business Phenomenon S. Gunelius Author
EAN (ISBN-13): 9780230203235
ISBN (ISBN-10): 023020323X
Copertina rigida
Copertina flessibile
Anno di pubblicazione: 2008
Editore: Palgrave Macmillan UK Core >2
216 Pagine
Peso: 0,491 kg
Lingua: eng/Englisch
Libro nella banca dati dal 2008-02-14T21:40:50+01:00 (Rome)
Pagina di dettaglio ultima modifica in 2024-04-06T06:42:21+02:00 (Rome)
ISBN/EAN: 9780230203235
ISBN - Stili di scrittura alternativi:
0-230-20323-X, 978-0-230-20323-5
Stili di scrittura alternativi e concetti di ricerca simili:
Autore del libro : harry potter, gunelius
Titolo del libro: harry potter the story global business phenomenon, harry potter hardcover, harry potter and the
Dati dell'editore
Autore: S. Gunelius
Titolo: Harry Potter - The Story of a Global Business Phenomenon
Editore: Palgrave Macmillan; Palgrave Macmillan UK
194 Pagine
Anno di pubblicazione: 2008-06-03
London; GB
Lingua: Inglese
53,49 € (DE)
54,99 € (AT)
59,00 CHF (CH)
Available
XIX, 194 p.
BB; Hardcover, Softcover / Wirtschaft/Werbung, Marketing; Marketing und Vertrieb; Verstehen; brand; Global Business; marketing; Promotion; Marketing; International Business; Business Strategy and Leadership; Industries; International Economics; Internationale Wirtschaft, Internationales Management; Strategisches Management; Industrien und Branchenstudien; Internationale Wirtschaft; Auseinandersetzen; EA; BC; EA
The Making of a Global Literary Phenomenon The Book that Lived The Value of a Good Product (Setting the Stage for Marketing and Promotion) The Buzz Begins Harry Potter as a Powerful Product and Brand (An Education in Marketing and Promotion) Harry Potter's Influence on Print Publishing Harry Potter's Influence on Movies and Television Harry Potter's Influence on Retail Harry Potter's Influence on Merchandising Harry Potter's Influence Online Harry Potter Becomes a Theme Park and More Harry Potter's Global Business and Personal Influence Predecessors to Harry Potter's Success (Who Else Has Gotten It Right or Wrong?) What's Next for Harry Potter and the World Affected by The Boy Who Lived? Conclusion: The Recreation of a Literary PhenomenonAltri libri che potrebbero essere simili a questo:
Ultimo libro simile:
9781349301089 Harry Potter: The Story of a Global Business Phenomenon (Gunelius, S.)
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