ISBN: 2900131136907

Restaurant Management: Customers, Operations, and EmployeesThird Editionby Robert Christie MillFrom the back cover:This new edition of Restaurant Management equips readers with a blueprin… Altro …

Restaurant Management: Customers, Operations, and EmployeesThird Editionby Robert Christie MillFrom the back cover:This new edition of Restaurant Management equips readers with a blueprint that outlines the information required to operate a financially successful business in this most exciting and challenging industry.After reading these chapters you will be able to:Identify the reasons some restaurants fail while others are financially successfulDevelop a marketing plan so that a restaurant can effectively respond to recent trends in the marketplacePut together a successful advertising program, sales promotion, merchandising effort, and public relations campaignDesign, lay out, and price a menu to increase the average check while boosting the sales of specialty itemsIdentify ways to improve customer serviceDevelop more productive procedures for the effective purchasing, receiving, storing, and issuing of items used in the operationInitiate an effective maintenance program for kitchen equipmentDesign a comprehensive energy management programEstablish proactive sanitation and safety programsAnalyze an income statementFind, hire, train, and motivate employeesThis copy of the book is in good condition. The spine has no creases. There is some sticker residue on the spine from a "used" sticker that was once affixed to the book. The pages are slightly curled in the lower-right hand corner, viewed from the front of the book. There are some markings on the title page (see photo), but there are no markings or highlights anywhere else in the book., Dobry, Festpreisangebot, [LT: FixedPrice], Bestes Angebot, [LT: BestOffer], Features: Third Edition, Level: Business, Format: Perfect, Item Width: 7in. Series: Pearson Education, Number of Pages: 468 Pages, Item Length: 9.2in. Item Height: 1.2in. Subject: Hospitality, Management, Country/Region of Manufacture: United States, Educational Level: Adult & Further Education, Language: English, Publication Year: 2006, Publication Name: Restaurant Management: Customers, Operations, and Employees, Item Weight: 27.5 Oz, Subject Area: Restaurant Management, Personalized: No, Type: Textbook, Prentice Hall PTR<