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Effective Crisis Communication: Moving From Crisis to Opportunity (Paperback) - Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger
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Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger:
Effective Crisis Communication: Moving From Crisis to Opportunity (Paperback) - edizione con copertina flessibile

2011, ISBN: 1412980348

ID: 22426283681

[EAN: 9781412980340], Neubuch, [PU: SAGE Publications Inc, United States], Language: English . Brand New Book. This book provides the reader practical advice on how to effectively manage and overcome a crisis. Authors Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger provide guidelines for taking the many challenges that crises present and turning those challenges into opportunities for overcoming a crisis. Key Features of this second edition: * Brings together theory and experience: This book introduces readers to sound research and best practices in the field of crisis communication. * Provides advice on how to create opportunity from crisis: Unlike other crisis communication texts, this book explains how organizations can and should emerge from crises as better organizations. * Addresses prominent and diverse cases: Cases and practical applications from a wide variety of crises are included, such as food-borne illness outbreaks, terrorism, industrial disasters, and natural disasters. You Make the Call exercises allow readers to examine and critique the decisions made in such important cases such as 9/11, the 2003 California fires, the recent financial crisis, and the Swine flu pandemic.

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Effective Crisis Communication: Moving From Crisis to Opportunity - Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger
libro esaurito
(*)
Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger:
Effective Crisis Communication: Moving From Crisis to Opportunity - edizione con copertina flessibile

ISBN: 1412980348

[SR: 745108], Taschenbuch, [EAN: 9781412980340], Sage Publications Ltd., Sage Publications Ltd., Book, [PU: Sage Publications Ltd.], Sage Publications Ltd., New, ship fast, delivered in 5 days in Germany No PO Box., 54479011, Kommunikation, 54476011, Wörter & Sprache, 54127011, Lernen & Nachschlagen, 54071011, Genres, 52044011, Fremdsprachige Bücher

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Effective Crisis Communication: Moving From Crisis to Opportunity - Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger
libro esaurito
(*)
Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger:
Effective Crisis Communication: Moving From Crisis to Opportunity - edizione con copertina flessibile

ISBN: 1412980348

[SR: 748800], Taschenbuch, [EAN: 9781412980340], Sage Publications Ltd., Sage Publications Ltd., Book, [PU: Sage Publications Ltd.], Sage Publications Ltd., New, ship fast, delivered in 5 days in Germany No PO Box., 54479011, Kommunikation, 54476011, Wörter & Sprache, 54127011, Lernen & Nachschlagen, 54071011, Genres, 52044011, Fremdsprachige Bücher

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Effective Crisis Communication: Moving From Crisis to Opportunity - Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger
libro esaurito
(*)
Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger:
Effective Crisis Communication: Moving From Crisis to Opportunity - edizione con copertina flessibile

ISBN: 1412980348

[SR: 745108], Taschenbuch, [EAN: 9781412980340], Sage Publications Ltd., Sage Publications Ltd., Book, [PU: Sage Publications Ltd.], Sage Publications Ltd., New, ship fast, delivered in 5 days in Germany No PO Box., 54479011, Kommunikation, 54476011, Wörter & Sprache, 54127011, Lernen & Nachschlagen, 54071011, Genres, 52044011, Fremdsprachige Bücher

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Effective Crisis Communication: Moving From Crisis to Opportunity - Ulmer, Robert R.; Sellnow, Timothy L.; Seeger, Matthew W.
libro esaurito
(*)
Ulmer, Robert R.; Sellnow, Timothy L.; Seeger, Matthew W.:
Effective Crisis Communication: Moving From Crisis to Opportunity - edizione con copertina flessibile

ISBN: 9781412980340

ID: 1023457645

SAGE Publications, Inc. PAPERBACK. 1412980348 New Condition. . New., SAGE Publications, Inc

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Dettagli del libro
Effective Crisis Communication: Moving From Crisis to Opportunity

This book provides the reader practical advice on how to effectively manage and overcome a crisis. Authors Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger provide guidelines for taking the many challenges that crises present and turning those challenges into opportunities for overcoming a crisis. Key Features of this second edition: . Brings together theory and experience: This book introduces readers to sound research and best practices in the field of crisis communication. . Provides advice on how to create opportunity from crisis: Unlike other crisis communication texts, this book explains how organizations can and should emerge from crises as better organizations. . Addresses prominent and diverse cases: Cases and practical applications from a wide variety of crises are included, such as food-borne illness outbreaks, terrorism, industrial disasters, and natural disasters. "You Make the Call" exercises allow readers to examine and critique the decisions made in such important cases such as 9/11, the 2003 California fires, the recent financial crisis, and the Swine flu pandemic.

Informazioni dettagliate del libro - Effective Crisis Communication: Moving From Crisis to Opportunity


EAN (ISBN-13): 9781412980340
ISBN (ISBN-10): 1412980348
Copertina rigida
Copertina flessibile
Anno di pubblicazione: 2011
Editore: Sage Publications Ltd.
239 Pagine
Peso: 0,374 kg
Lingua: eng/Englisch

Libro nella banca dati dal 11.11.2007 10:06:59
libro trovato per l'ultima volta il29.10.2017 00:22:08
ISBN/EAN: 9781412980340

ISBN - Stili di scrittura alternativi:
1-4129-8034-8, 978-1-4129-8034-0


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